AI for Sales Essentials helps sales professionals use generative AI to strengthen every stage of the sales cycle—from researching buyers and crafting personalized outreach to preparing for meetings, analyzing calls, and building account growth strategies. This hands‑on, scenario‑driven course focuses on real-world sales tasks, so you gain practical skills that you can apply immediately in your pipeline.
Participants will leave with:
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A practical set of AI‑enabled workflows for prospecting, outreach and account management
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Confidence to use generative AI ethically and effectively in day‑to‑day sales tasks
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A CompCert credential that showcases your demonstrated competency in AI‑assisted selling
Course Outline – 2 Days
- Conduct AI-driven buyer and market research: Use AI to gather, summarize, and analyze information from public sources, uncover buyer pain points and priorities, and surface industry and competitive insights to strengthen your sales conversations.
- Personalize outreach and messaging: Draft, edit, and refine personalized outbound messages across channels. Use AI to tailor talk tracks and conversation starters to each buyer’s role, context, and communication style.
- Automate prospecting and lead management: Use AI to score and prioritize leads, organize your pipeline, and generate sequenced follow-up messages to keep deals moving efficiently.
- Prepare and analyze sales meetings: Create pre-meeting briefs, suggested questions, and rapport-building insights with AI. Summarize and analyze call transcripts, generate CRM-ready notes, and produce action items or follow-up messages.
- Co-develop strategies and proposals: Use AI to brainstorm and refine solution ideas, translate product features into client-focused language, and prepare competitive differentiators or ROI-driven proposal content.
- Develop account growth strategies: Identify needs-based upsell and cross-sell opportunities and generate targeted outreach that supports long-term customer development and account expansion using AI insights.
- Build sales skills through AI coaching: Role-play sales scenarios, practice objection handling, and upload performance data for AI-generated insights and personalized coaching to strengthen your overall sales capabilities.
This course is ideal for:
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Sales representatives, SDRs and account executives
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Key account managers and business development professionals
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Sales managers and team leads who want to guide AI‑enabled selling
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Sales operations and inside sales staff who support the sales process
Recommended Prerequisites:
There are no formal prerequisites for this course.
No prior AI experience is required. The course is accessible to beginners and also helps more advanced users refine their AI‑driven workflows and obtain formal competency recognition.
Delivery Mode: Facilitated Classroom / Virtual Training
Private class only. Please email to enquiry@bridgingminds.net.
Duration: 2 Days
Course Fee
| Course Fee w/o GST | $900.00 |
| Course Fee w. GST | $981.00 |
| SME (Company Sponsored) – All Singaporean and Permanent Resident Employee | $981.00 |
| Singapore Citizens aged 40 years old and above | $981.00 |
| Singapore Citizen below 40 years old and Permanent Residents | $981.00 |
Certification Body
